MINI and Airstream cooperation

Posted: 2nd April 2009

Airstream Inc. and MINI have teamed up to offer the best in both design and functionality with a one-off MINI Cooper Clubman and Airstream creation designed by Republic of Fritz Hansen. The concept will be presented for the
first time at the INTERNI DESIGN ENERGIES exhibition in the courtyards of
Università degli Studi di Milano during the upcoming world-renowned Salone del
Mobile show in Milan. The exhibition will be open each day from Tuesday 21 to
Thursday 30 April from 10:00 a.m. until midnight.

Republic of Fritz Hansen, the Copenhagen based premium furniture brand known
for its minimalist and functional design, has spared no details when it came to
designing the interior of the MINI Cooper S Clubman and Airstream trailer.
Drawing inspiration from the outdoor lifestyle of surfing, the Airstream
interior will feature, amongst others, new interpretations of Arne Jacobsen's
Egg™ and Swan™ Chair and a table set up with four unique Series Seven™ chairs,
allowing plenty of room for guests. Sleek wood panelling will top it off giving
it the ultimate "modern surfer" look. "Here at Republic of Fritz Hansen we are
thrilled with the collaboration and really look forward to introducing this
unique and eye catching concept," says Jacob Holm, President and CEO at
Republic of Fritz Hansen.

The MINI Cooper S Clubman will also reflect the same adventurous personality
and style with clean lines, bold colours such as lightning green and all the
interior gadgets you can expect to find in a MINI plus more.

The MINI Cooper S Clubman will be predominately jet black with black "wetsuit"
neoprene accents along with green trim. The 22ft silver Airstream trailer will
also enjoy the same exterior details as the MINI but will have an interior
designed for beach goers with features such as a waterproof interior and a sun
bathing bed.

"Partnering with MINI was a given," said Bob Wheeler, CEO of Airstream, Inc.
"As one of the oldest manufacturers of recreational vehicles in the U.S. and
MINI's longstanding history producing unmistakable sport cars, we knew that we
would make a dynamite team," said Wheeler.

"It has always been important for us to implement new products and ideas in
unconventional ways. The concept MINI and Airstream, designed by Republic of
Fritz Hansen, presents a surprisingly different way of using a MINI and an
Airstream with a design, which consciously transcends into the world of the
surfer. At the same time, we have achieved a successful co-operation with two
international cult brands which authentically embodies the MINI attitude to
life" said, Andreas-Christoph Hofmann, Head of MINI Brand Communication.